Is your SEO Offering More Value than what it Costs?
As a marketer in charge of your tech (Semiconductor, EDA, IP and Software) company's digital marketing initiative, you are often wondering if your investments into the SEO program are really worthwhile. You think that there's no way to know till you start seeing the results on a consistent basis after about 6 months plus of effort - till then, you must continue on blind faith for that period. There's a better way to short circuit this process and gain confidence in a shorter period. You can do this by looking at what your SEO agency is offering to do for you. No, I am not going to ask you to go through abundantly available "Questions to ask your SEO agency" or "Checklists for selecting a SEO agency" posts on the internet, nor am I going to ask you to meticulously compare the services of one agency against the other bullet by bullet, because you will find that even under close microscopic examinations, the differences are very minor. Instead, you should